Building Your Platform

Rather you are a writer, a business owner, or a blogger, it is important to build you platform for readers or customers to come to. This article is a  helpful one.


Two things are extremely important for us as communicators—a bio and a link.

1. The bio. Our bio works for us. It introduces us to our readers and helps connect us to our audience. Bios are used on websites, articles, book covers, profiles, proposals, and promotional materials. If we’re a speaker, a bio helps the event planner publicize us and gives the emcee something wonderful to say about us. Before an interview, our bio familiarizes the host with who we are and helps him relate with us better. Click here to read the rest of this informative article.



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